They produce beautifully crafted luxe T-shirts and vests made from eucalyptus pulp with a luxuriously soft finish. In a romantic twist they will then adorn these with gorgeous hand-drawn illustrations and stylised flower images to get their messages across: lime blossom (passion), apple thom (temptation) and forget-me-not (self explanatory!).
The concept was inspired by the Victorian era in Great Britain, when people weren’t allowed to express their feelings out loud, instead communicating with each other through the gift of flowers. Every flower you see today is symbolic and has its own meaning - red roses on Valentines day to symbolise true love for example.
LOF want to revive the traditions and bring back romanticism. That coupled with their love of fairy-tales, books, dreams and friendship result in a beautiful collection of T-shirts and vests. Below are a few of our favourites but you can see the full collection on www.ilovelof.com
Chrysanthemum tank - £49, Apple Blossom boyfriend Tee - £55, Phlox Tee - £58
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